The Versa Negroni: Italian Heritage, Australian Craft

There are few cocktails as timeless, as effortlessly stylish, or as universally loved as the Negroni. Bold, balanced, and unmistakably sophisticated — it’s the drink that turns any moment into something worth savouring.

At Versa, we set out to create a Negroni that honours its Italian roots while bringing the clarity, consistency, and refinement you’d expect from a premium bottled cocktail. The result? A Negroni that feels like it’s been poured by someone who knows you — strong, bitter, bright, and perfectly balanced every single time.

A Cocktail With Italian Soul

The Negroni traces back to Florence, where Count Camillo Negroni famously asked his bartender to stiffen his Americano with gin. It was a simple request that sparked an icon — a cocktail now synonymous with Aperitivo culture, long afternoons, and unhurried conversations.

Versa’s Negroni carries that heritage proudly.

• Classic recipe

• Traditional Italian bitter notes

• Aromatic botanicals

• A bold but elegant profile

No shortcuts. No artificial sweeteners. Just a perfectly balanced blend inspired by the Italy we know and love — the Italy of clinking glasses, golden hours, and small rituals shared with good company.

Crafted in Australia With Purpose

While the recipe is Italian at heart, every bottle of Versa Negroni is thoughtfully made here in Australia in small batches. This allows us to maintain exceptional consistency, flavour purity, and quality control.

Our approach is simple:

• Use real spirits.

• Build flavour with genuine ingredients, not additives.

• Balance bitterness, sweetness, and botanicals with care.

• Create a cocktail that tastes like the work has already been done — because it has.

What you taste in the glass is intention. Nothing more, nothing less.

Tasting Notes: Bold, Bitter, Beautiful

Profile

A classic, spirit-forward Negroni with bright citrus, a firm bitter backbone, and a smooth finish.

What you’ll notice

• Aromatics: Orange peel, herbs, subtle spice

• Palate: Bold gin character, balanced sweetness, clean bitterness

• Finish: Lingering, refined, beautifully rounded

It’s a cocktail that holds its own whether you're winding down after work or setting the tone for a dinner party.

How to Serve the Perfect Versa Negroni

We believe cocktails should never pull you away from the moment — which is why the Versa Negroni is ready to enjoy in seconds.

Serve over ice
Ideally a large block to slow the melt.

Garnish simply
A twist of orange peel is classic, but the drink sings beautifully on its own.

Sip, enjoy, repeat
Effortless, consistent, and bar-quality every pour.

Why People Love It

• Consistently balanced — every glass tastes like the first.

• Premium ingredients — nothing artificial, nothing unnecessary.

• Italian heritage, Australian-made — the best of both worlds.

• Effortless entertaining — one bottle serves multiple drinks.

• Beautiful to gift or bring to gatherings — because good taste is always appreciated.

Product Details

• Category: Bottled Cocktail

• Style: Classic Negroni

• Size: 700ml

• ABV: 26%

• Serves: 9 cocktails depending on pour

• Shelf life: 12 months + after opening

• Ingredients: Campari, Premium Gin, Vermouth

A bar-quality Negroni, without the bar.

A Negroni Worth Sharing

Whether you’re a long-time Negroni lover or discovering it for the first time, the Versa Negroni brings Italian elegance and Australian craftsmanship together in a way that feels both familiar and completely new.

It’s a drink made for moments — big, small, everyday, unforgettable.
Just pour, garnish, and enjoy.

Saluti!